GU is back. And we have all 19 flavors in the store.

In 1993, GU Energy Labs introduced the first true energy gel for runners and triathletes—and changed sports nutrition forever. More than thirty years later, GU remains the benchmark for reliable, easily digestible energy during long-distance efforts.

And now GU is finally back in the Netherlands. Thanks to a new distributor, we can Trail.NL as The first store in the Netherlands to stock the full range of GU Energy Gels offer. Yes, really: all 19 flavors are available in our store and online.

Before GU existed, runners and triathletes would eat dry bars or sugar cubes during races. It was GU's founder, Dr. Vaughan, who in the 1990s found a way to fast energy in liquid form to deliver — without stomach problems.
The result: the first energy gel ever.

GU became the standard. From the trails of Western States to the finish line in Kona—wherever endurance matters, these recognizable bags appear.

GU isn't just a sugar shot. Each gel is designed with a precisely tuned mix of energy, electrolytes, amino acids and sometimes caffeine.

👉 Maltodextrin + fructose: fast absorption without dip.
👉 BCAAs: less muscle damage and faster recovery.
👉 Sodium + potassium: maintenance of electrolyte balance.
👉 Caffeine options: for focus during long climbs or night runs.

And most importantly: GU remains consistentNo weird textures, no stomach upset, just pure performance fuel.

Both give you fast, reliable energy — but with different purposes.

Original Energy Is the classic: 100 calories per gel, a balanced mix of carbohydrates, electrolytes, and amino acids. Perfect for training, shorter races, and steady efforts.

Roctane Energy is the next level version. Same base, but with three times as many BCAAs, added beta-alanine and taurine, and a higher dose of electrolytes.
👉 Developed for ultra-distances, mountain trails and intensive efforts where recovery during the race is just as important as energy.

In short:

From classics like Vanilla Bean and Chocolate Outrage to modern favorites like Salted Watermelon, Cold Brew Coffee and Cola Me Happy — the whole palette is now at Trail.NL.

Some with caffeine, some without, all with that recognizable GU feeling: smooth, effective and familiar.

Whether you're running 10k or 100k of mountain passes, there's a flavor (and caffeine level) to suit you.

Bee Trail.NL it's all about long distances, technical trails and reliable nutrition.That's why GU fits perfectly on our shelves next to brands like Maurten, Näak, Hammer and PowerBar.

With GU on board, you can now create any nutritional strategy that works for you — from low-caffeine to high-carb and high-adventure.

All 19 GU Energy Gels are now available in our store in Amsterdam and online via Trail.NL.

Come by, taste different flavors and discover why GU has been the standard in endurance nutrition for over 30 years.

Trail.NL — Chasing Trails, fueled by GU.