Nnormal

World-famous mountaineer and trail runner Kilian Jornet has launched Camper NNormal together with the family business.

Sharing the same values was a strong motivation for starting this project. We agreed that we need a new way of thinking and acting regarding our environment and outdoor activities,” explains Kilian Jornet. “We want to be completely honest about how we produce the equipment and about the role the company wants to play for society and the environment. This means transparency and working to prevent overconsumption by building sustainable products. To minimize environmental impact, we have to work with different materials and explore different designs. It's a long and difficult road, but that's what motivates me and the team to start this project.”

NNormal's products reflect the partnership's shared philosophy: authenticity and practicality that inspire people to enjoy and respect nature—a mission expressed in timeless gear that is functional, performance-oriented, and durable. All outdoor gear is designed in Mallorca and tested in Norway, as the brand name suggests (Nor-way + Mal-lorca).

Your Path, No Trace.