The village of Born, Limburg, 1985. Wim Jennen, pharmacist and excellent amateur cyclist, founded BORN Sportscare B.V. together with partner/pharmacist Frank Sikkes. for a very clear and practical reason. They believe that sportNutrition should be better, tastier and more athlete-friendly. From that moment on, BORN becomes a pioneer of innovative Nutrition for weekend warriors and professionals.

We innovate still in close collaboration with development partners, professional athletes and experts, where effectiveness, quality and perfect taste experience of our sports drinks, bars and gels during exercise are the starting points. In addition to advice and sports Nutrition, we also help you with the care and protection of your sports body with our sports care products.

BORN is there for you: anytime you need that helping hand, that push in the right direction. back, you can use that little bit of extra care.

After all, we do it together.
We are with you.